FOR SALE: 2.5 Y/O eCommerce Business Selling High-AOV Outdoor Automotive Products - $1.6k Profit/Mo

A Dropship store in the Outdoor Automotive Accessories industry

LIST PRICE: $45,000

  • Average Monthly Revenue: $18,341
  • Average Monthly Net Profit: $1,597
  • Profit Margin: Gross: 21.5% / Net: 8.7%
  • Monthly Multiplier: 28x (i.e. 2.33 Years)
  • Business Created: Nov 2022 (2.5 years old)
  • Owner Hours Required: 8-10 hours per week

This is a highly profitable & well-established 2.5-year-old eCommerce store that sells a wide variety of high-ticket products in the outdoor auto accessories market. With a solid 21.5% gross profit margin and a ~$1,952 AOV (Average Order Value), the business nets ~$1,600 per month. Even better, over 72% of the store's monthly visitors come from free traffic sources. All orders are drop-shipped from distributors & manufacturers the current owner has built strong relationships with.

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Listing Overview

This 2.5-year-old eCommerce store isn't going to stay on the market for long, given the fact that it ticks ALL of the boxes serious buyers care about... and then some! Here are the top 10 things you need to know about this attractive business...

Absolutely everything is drop-shipped. This means you don't have to purchase products from suppliers until after you've made a sale and collected the revenue, eliminating the need for a) working capital, b) warehousing & overhead costs, and c) the risk that you purchase inventory you're unable to sell. Despite the fact that almost all orders are drop-shipped…

... the business averages a very solid 21.5% gross profit margin. Very rarely are you able to find a business that has such high profit margins on drop-shipped products that also

... have a ~$1,952 Average Order Value (AOV). (In our experience brokering eCommerce stores for the past 10+ years, most high-ticket drop-shipped products have more modest 10-15% margins, sometimes even lower.) Because of this killer combination of a 21.5% gross margin and a $1,952 AOV, the store manages a very cool…

... $1,597 net profit per month. "Yeah, but how much of that is eaten up by advertising costs?", you ask. Not much! Only 27.7% of overall traffic comes from paid advertising. And yet, despite the fairly low amount of marketing spend…

... the store averages over 3,000 visitors per month, over 72% of which come from free traffic sources that don't cost a penny (primarily organic search traffic).

The business has a very good growth trajectory with a strong increase in profitability, with a 4.6x multiple profit-growth from 2023 to 2024. The same goes for the AOV, which has increased from $1,644 in 2023 to $1,744 in 2024 and $2,252 in 2025 YTD.

The current owner has not utilized SMS or Email automations yet, and this provides a nice area of potential growth without increasing costs. They only have a couple automatic emails that are sent out, but still lack all the core SMS and email automations a high-ticket dropship store should have in place.

The store has generated over $19,000 in net profit over the past 12 months. Given the nature of the products (outdoor sporting goods), there is some seasonality... but not as much as you might think.

Despite these impressive numbers, the owner spends just 8-10 hours per week on running the business. (They have utilized a virtual assistant (VA) for product creation, and have a contact to share if you'd like to do the same!)

The owner currently has ~200 additional products available to them that haven't been added to the website yet. Importing these products could greatly increase the store's conversion rate and should boost overall sales.

The seller is relocating to Europe and has chosen to sell the business because he doesn't feel that he can manage and run the business from a timezone so different from that of the US.

Assets Included in the Sale

  • Brand name and logo (It is recommended that the new owner register this as a U.S. trademark)
  • Domain name and all website content (Shopify store) for an E-commerce store
  • All reseller/dropship accounts with suppliers
  • All social media accounts (Facebook, Instagram, Pinterest, YouTube, TikTok)
  • All paid advertising accounts (Google, Microsoft & Meta)
  • Google Analytics account
  • Custom-built Product Bar Dashboard App and Read More Button App for customizing product/collection pages
  • Customer list (1,200+ past customers)
  • Email list (1,175 total active profiles)
  • Domain-specific email accounts (with basic automations and flows set up in Klaviyo)
  • Written SOPs for fulfillments, as well as recorded "how-to" videos/checklist for product uploads
  • 4 weeks (2-3 hours/week) of onboarding and transition support

Site & Social Media Links

INFORMATION LOCKED!

Financial Information

Following is the P&L Statement for the trailing 12-month period March 2024 - February 2025. (Click on the image to open a full-size version of it in a new tab.)

Profit and Loss Statement for Trailing Twelve Months

Marketing & Traffic

Google Analytics Traffic Acquisition Report - Nov 2023 through Oct 2024

Organic traffic for the site has been steadily growing despite only having implemented the most basic SEO. The drop in organic traffic in January/February 2025 in the graph below is caused by seasonality. January and February are traditionally the slowest months in the industry.

Google Analytics Traffic Acquisition Report - Nov 2023 through Oct 2024

This is the March 2024 data from Ubersuggest showing the domain authority (DA17), backlinks (835), and current organic/paid traffic distribution per month.

As with most highly profitable eCommerce businesses, free organic search traffic is the #1 traffic source. Organic search traffic, of course, comes from high rankings in Google and other search engines. The following table shows the ridiculous number of keyword phrases (i.e. search phrases) the site ranks for in Google (USA) and the combined monthly search volume for each grouping. All data is from ​UberSuggest.com as of ​A​pril 29, 2025.


Google Rank # of KW Phrases Monthly Searches
#1​-3 ​4​7 ​1​5,580
#​4​-6 ​7​7 ​3​4,240
#​7​-10 ​1​07 ​1​8,400
#11-​2​0 ​3​60 ​9​2,840
#​2​1-30 ​2​89 ​7​5,810

Note: After you sign the NDA, you can access the UberSuggest.com organic rankings report in the Additional Information & Reports section to see the specific search terms (i.e. keyword phrases) the site ranks for and other rankings data. This section also contains links to several more reports from Google Analytics.

In total, the site currently has:

  • ​4​7 ​t​op 3​ rankings (totaling ​1​5,580 searches per month)
  • ​9​8 top ​5 rankings (​3​8,490 searches/month)
  • ​2​31 top ​1​0 rankings (​6​8,220 searches/mo)
  • An additional ​6​49 page 2​ & page 3 rankings (​1​68,650 searches/mo) on their way to becoming page 1 rankings

Products & Store Catalog

The store catalog contains several hundred products from dozens of the top brands in this niche. Once you sign the NDA, you'll be able to see the domain name of the site as well as the brands and product lines the store sells.

As an entirely drop-ship operation, fulfilling orders is a piece of cake. Once you the order by either sending a templated email to the supplier or placing the order directly in the supplier's back-end dealer portal, the supplier does everything else. Although some suppliers charge separately for shipping, most use their shipping accounts & shipping charges are simply included in the wholesale pricing. The vast majority of orders are fulfilled within 3 days, with deliveries typically reaching customers in 5-8 days. Customers are clearly very satisfied with their orders, as the store has never had a product returned to a distributor or manufacturer. Additionally, the store’s suppliers are reliable and easy to work with, making daily operations simple and efficient.

Operations

On average, 8-10 owner hours are required on a weekly basis to run the business at its current operating level. Expect to add 1 hour more per week when running Google Ads unless this is outsourced to an agency. The tasks currently performed by the owner are:

  • Customer service (chat, phone, and email)
  • Order fulfillment and communication/relationship building with suppliers
  • Google Ads management (1 hour/week and only when running ads during peak season)
  • Product catalog updates
  • Monthly KPI and financial review (1 hour/month - accounting outsourced)

Top Growth Opportunities

  • Implement automated e-mail & SMS text marketing flows with offers, USPs, and value-adding content for all segments and product categories. Also, implement frequent value-adding newsletters and weekly blast emails to all profiles on the mailing list
  • Implement on-page and technical SEO on the 500+ new products recently uploaded to the site, and complete uploading the approximately 200 products still pending to be uploaded to the site for several brands
  • Continue building/implementing a strong SEO and backlink strategy to grow organic traffic and increase domain authority
  • Implement Facebook/Google/Bing remarketing/retargeting ads for the top 10-15 best-selling products + Google Search Text Ads for top converting keywords
  • Build a strong Social Media presence and community through all existing accounts

Buying Process

You can make an offer for this business here. We will immediately present your offer to the sellers. If they accept your offer, we'll notify you immediately and update this page to let other interested parties know that an offer has been accepted.

Once your offer is accepted, a 10- to 30-day due diligence period will begin (during which time other interested parties may place a "back-up offer" in case the sale falls through for whatever reason). During this due diligence period, we'll work closely with you and the seller to help you complete due diligence and prepare to close.

Once the Asset Purchase Agreement (APA) is signed and the sale is completed, we will update this page to let other interested parties know that the sale has been finalized and remove this listing from the Biz Sellers Marketplace.

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Additional Information & Reports

INFORMATION LOCKED!

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